RANGER
2025
EDITORIAL
RANGER explores the concept of home in extreme situations. Through a survival kit with graphic and functional elements,
it reflects on the relationship between design, shelter and adaptation in contexts of uncertainty.
It is a portable kit that combines editorial, textile and object design to create basic livability solutions. RANGER’s visual identity is designed to convey a balance between technology and survival, combining a digital aesthetic with references to military tactical gear. The logo fuses two typographies: a sans serif, which brings clarity and modernity, and a pixelated one, evoking the graphic simplicity of the first digital systems, reinforcing the idea of a practical and functional kit.
USE ONLY IN CASE OF EXTREME SITUATIONS.
Based on the minimum criteria of a home, the essential elements of this survival kit are defined. Comfort is represented by a blanket hidden in the double bottom of the case. RANGER includes a pack of wood chips and matches to provide warmth. Hygiene is ensured by a towel and a bar of soap. A map facilitates orientation and helps locate safe areas in the vicinity. A calendar allows you to keep track of time and organize activities. Safety and functionality are enhanced with a utility knife. Finally, the kit is completed with pocket photographs, a notepad and an air freshener, elements that provide a sense of familiarity.
RANGER TYPEFACE.
The RANGER TYPEFACE was developed as a natural extension of the project’s visual system. Inspired by military glyphs, survival signage, and modular camouflage structures, the alphabet translates the project’s themes into a functional graphic language. It features multiple proportions and weights that allow it to shift from compact to expansive compositions while preserving the same rugged character.
The modular construction allows the typeface to feel both primitive and systematic. The result is a font that reinforces Ranger’s identity and expands its visual narrative into a cohesive typographic system.
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USE ONLY IN CASE OF EXTREME SITUATIONS.
Based on the minimum criteria of a home, the essential elements of this survival kit are defined. Comfort is represented by a blanket hidden in the double bottom of the case. RANGER includes a pack of wood chips and matches to provide warmth. Hygiene is ensured by a towel and a bar of soap. A map facilitates orientation and helps locate safe areas in the vicinity. A calendar allows you to keep track of time and organize activities. Safety and functionality are enhanced with a utility knife. Finally, the kit is completed with pocket photographs, a notepad and an air freshener, elements that provide a sense of familiarity.
RANGER
RANGER explores the concept of home in extreme situations. Through a survival kit with graphic and functional elements, it reflects on the relationship between design, shelter and adaptation in contexts of uncertainty.
It is a portable kit that combines editorial, textile and object design to create basic livability solutions. RANGER’s visual identity is designed to convey a balance between technology and survival, combining a digital aesthetic with references to military tactical gear. The logo fuses two typographies: a sans serif, which brings clarity and modernity, and a pixelated one, evoking the graphic simplicity of the first digital systems, reinforcing the idea of a practical and functional kit.
2025
ED+ TYPEFACE
RANGER TYPEFACE.
The RANGER TYPEFACE was developed as a natural extension of the project’s visual system. Inspired by military glyphs, survival signage, and modular camouflage structures, the alphabet translates the project’s themes into a functional graphic language. It features multiple proportions and weights that allow it to shift from compact to expansive compositions while preserving the same rugged character.
The modular construction allows the typeface to feel both primitive and systematic. The result is a font that reinforces Ranger’s identity and expands its visual narrative into a cohesive typographic system.
